Layout | Illustration
Membership 2022
Annual membership pack for Out of School Hours Care (OOSH) services, including a diary, wall planner and membership sticker. Following a challenging period for the sector, the concept for this year’s pack focused on optimism and renewal. The visual direction uses a soft, natural colour palette paired with playful illustrations of Australian plants and animals, creating a warm and uplifting tone suited to the OOSH environment. The diary is full of reflection prompts and graphs, balancing practicality with a sense of delight. The certificate and sticker are playful and designed to promote our brand.